HOW ARTICLE MARKETING CAN BE MORE PROFITABLE

ARTICLE MARKETING - www.mashuk.pro

Article marketing has been around way before online media was even invented. All major business types have been known to promote their products and services through the written media well before the internet was invented. And with the onset of the internet, online article marketing has become an easier means of promotion compared to many other mainstream channels.

Not only can online article marketing be a mostly free promotional tool, it can also be non-seasonal (meaning, people can read your articles the whole year round, without exception as to what season your article is most applicable to), and can continue to exist for even much longer than any other promotional tools.

Many online business pursuits, affiliate marketing among them, have made use of the ease and the accessibility which online article marketing provides. However, this same ease has put at risk many of the key elements of the good ol’ fashioned articles used to have – such as fun, quality, and creativity, among others. Many article writers have apparently forgotten the fact that their articles are trying to serve real living and breathing everyday people, and not only the search engines of the virtual world.

If you are an affiliate marketer, you are reading the right article. Similarly, if you are into online article marketing with the aim to promote your products, all the better. This article will help you outline the key segmentations and elements your affiliate marketing articles should have to provide the best returns for you, without sacrificing your potential customers’ trust.

INFORMATIVE ARTICLES

The main focus of online article marketing is to provide the readers with information at the click of a button. Your readers will most likely have a tendency to be impatient, so make your articles precise and to the point. Focus your articles on the product features and benefits your readers would most likely to gain from those features. If you feel you have enough skills as a writer, you might wish to elaborate on some of the really cool features of the product, and shape your writing in such a way that your readers would want to read more into greater details.

Never forget that not all information are created equal and is perceived equally by all readers. Some information are more beneficial than others, depending on the type of products or services you may be promoting. Some products require a thorough discussion of the features, whereas a simple discussion of a product’s benefits might be enough for other types of products. Your readership should benefit from online article marketing and if needed, place yourself in your readers’ shoes and try to imagine what kinds of information they would seek from your articles.

QUALITY ARTICLES

Some article writers nowadays are beginning to forget just how important quality is when it comes to written material. This isn’t to say that you have to be a major in journalism or a Nobel Prize winner in Literature to be able to write well. The internet is bombarded with article-writing tips, a lot of which are even focused on online article marketing. If you still aren’t confident enough, you might wish to hire someone with more experience for the job. Always remember that quality, and not quantity, of the articles would be the best attribute for your affiliate marketing initiative.

WRITE FUN ARTICLES

How many crowded parties have you been to in your entire life? And in how many out of these parties did you actually remember the names of all the strangers who attended? See how easy it is to remember the guy with the great sense of humor, or the girl with great conversational skills? Leave the same impression with your online article marketing efforts. Make your affiliate marketing prospects remember you. They may not buy anything from you right away, but the moment you do eventually sell them something they need, the chances of them hesitating, given their knowledge of your written humor, is quite small.

POST IN ARTICLE DIRECTORIES

This might just be the best way for you to get your articles read by as many people as possible. If you do decide to post your articles to as many article directories as you can handle, please invest into the time to write articles that deserve that much exposure. Always remember that while posting in the directories, you are indeed competing against other serious writers of the same or similar topic.

Consider that many people from around the world visits such directories and search out the topic of their interest. As such, you will have the opportunity to influence the buying decisions of many interested readers who actively searched you out. So, make it count by creating wonderful and creative articles that promotes your offers.

SEO FOR YOUR ARTICLES

Article marketing is of course entirely useless if no one is able to find your articles online. Make your articles easier to find online by making them SEO friendly. Imagine what keywords or key phrases your prospects are most likely to enter when searching for your products. Insert such keywords in appropriate places throughout your article.

Affiliate marketing has now become a much easier venture to consider, especially with article marketing to aid in your efforts. You can become highly successful in either of these ventures (affiliate marketing and article marketing) if you learn to work smart enough. Following the tips mentioned here certainly will help you to go a long way.

Always remember that in the world of online business, success is never too far away if you are creative enough.


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THE BASICS OF AFFILIATE MARKETING

THE BASICS OF AFFILIATE MARKETING - www.mashuk.pro

Affiliate marketing allows you to earn a commission by promoting and selling the products and services of others. It is usually a very simple process that anyone can do once they understand the basics.

It works on a referral basis, where you (the affiliate) send the interested consumers to the seller’s product pages through your own unique affiliate link. If that consumer makes a purchase, you will get a pre-agreed commission for the sale. Of course, that is a simplified statement as there is a bit more to it than that going on behind the scenes like cookies and tracking, but for the most part that is how it works.

Tip: Most decent affiliate programs will provide you with tutorials on how to create and set up your affiliate links. Such training also often includes how to place your links on your website, blog or in an email. If you need more help with this, please feel free to contact me.

One of the key advantages and my main attraction towards affiliate marketing is that you don’t have to put in the time and effort of creating a product to sell. Creating a good product to sell does take much care, research and usually a long time. Generally speaking, you can start promoting as an affiliate as soon as you are approved by the seller following a quick sign up process.

You will also need a plan for promotion, which I have discussed into details in a separate blog which can be found here.

How can I find affiliate offers to promote?

There are also many affiliate networks to find the affiliate products to promote. Different products within these networks can and usually do offer different commission levels. It’s important that you understand the terms before you invest your time, effort and money for marketing.

Many sellers offer their own affiliate programs directly from their websites while others work through the various networks. Some of the most common affiliate networks are:

JVzoo

ClickBank

ShareSale

CJ (formerly Commission Junction)

You can also promote products from mega companies such as Amazon.

These affiliate networks are very popular and offer many diverse products, which allows you to choose the types of products you may wish to focus on. As mentioned earlier, they do offer different commission structures, so make sure to fully understand how you will be paid.

For instance, on JVzoo you can earn anywhere from 10-100% of the sale. The average is 50% per sale. Sometimes the seller (vendor) will pay you instantly and other times you have to follow a payout schedule. Your payments are directly deposited into your PayPal account.

Side note: If you don’t have a PayPal account you should definitely get one because many affiliate programs have the option for pay out through them which will give you faster access to your profits. It’s free, easy and very handy.

Here is the info and sign up link: https://www.paypal.com/us/signup/account

On bigger networks like ClickBank and Amazon, you will get paid according to their thresholds and schedules. This means that you have to make a certain amount before you get your check or deposit.

Point to note is that on the big networks like Amazon, your commissions will usually starts out at a lower percentage and will increase with volume of sales over time, which means you will have to sell a lot more before you start seeing any big commissions.

With individual websites, the product owners determines the commission structure and payment schedule so again make sure you understand their terms, that they are reputable and don’t be afraid to ask them questions before you begin promoting their offers.

Whether you choose to promote products from an affiliate network or an individual website is completely up to you. The networks do offer a certain amount of protection as far as payment is concerned. However, many privately owned websites offer generous benefits to the affiliates who perform well.

I personally think a mix of different networks and websites is a good idea because it brings in different revenue streams for your business. Also be on the lookout for changing commission terms, which are not so uncommon.

How do decide which affiliate marketing offers to promote?

Variety is a good thing but when there are so many choices available to you, it can be very confusing and perhaps even intimidating.  Such is often the case when any affiliates try to make their selections regarding the best affiliate marketing program to promote.  Since the choice of an affiliate marketing program is critical to your success, find out which among the hundreds now available is the best program for you to promote.

I always recommend to promote offers that you personally like and understand the audience for that offer. The better you understand the scope and attraction of the offer, the better you would be able to target that specific audience to promote to.

Following are some criteria I would suggest for you to look for.

– The quality of the program

Always go for the affiliate marketing program that is backed up by a reliable and trustworthy team with the appropriate and sufficient knowledge about the industry.  Check the affiliate product and services as well.  Does it offer good value and are worth promoting?

You can check at AffPaying to check and find more data on most affiliate networks and also to be able to connect with the network’s affiliate manager(s).

Remember that you will be spending your own hard cash for marketing. Hence, the audience will come across your credibility first before making any buying decisions. If it’s trustworthy, then you will be viewed as such also.

– Is the affiliate product in demand?

Stay current on market demands and about the ‘hottest’ and ‘to watch out for’ products.  A simple search online will help you find out the kind of things that people are looking for and are willing to buy.  There’s a good chance an affiliate marketing program is selling that product.  When a product has a high market demand, it’s much easier to sell.

You could also find many upcoming affiliate marketing offers on many popular networks at Offer Vault.

It would be good news for you as an affiliate marketer of any hot niche program since there won’t be any backbreaking work needed just to get the product off the ground.  It will sell on its own or for a minimal effort.

– Does the program pay high commissions?

Ultimately, any affiliate’s goal in signing up for an affiliate marketing program is to earn money.  In affiliate marketing, profits come in the form of commissions – usually a percentage of the sale of the products.  Why settle for a low-paying program when there are others from which you can benefit more from given the same amount of efforts on your part?

When considering which affiliate marketing program to use, best would be to choose those that offer higher commissions.  Good rates range from about 50 percent to 75 percent.  If the program pays lower than that, you might want to reconsider.  In maximum cases I wouldn’t recommend promoting low commission offers unless you would get any other inherent value from it.

Another aspect of this is the commission itself. Is it a one-time payment per sale or is it recurring monthly commission? For subscription based offers, you may get a recurring commission per month. So be sure to be on the lookout for those types of offers as well.

I discuss such aspects on getting higher commissions in my e-book, How To Earn Riches Like A Super Affiliate. You can download it for absolutely FREE.

How To Earn Riches Like A Super Affiliate - www.mashuk.pro

 

 

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– How does the conversion rate of the offer compare?

Conversion rate refers to the period it takes for a prospect who clicks on an affiliate site to becoming a paying customer.  In affiliate marketing, this can be notoriously fickle, with leads taking as much as 60 days before ever purchasing anything.

A good indication that a particular affiliate marketing program would be best one for you to select would be its higher conversion rate.  This means that more visitors to an affiliate’s site become buyers.  When there are more buyers, there would be more sales.

To find out about their conversion rate, you can check with the affiliate manager of the offer directly.  Some of the networks publish this information and available to you before you make your decision.  If not, best would be to test the product yourself using targeted visitors to see how well it performs. Split testing any offer is always as very good idea.

– Does the program offers full support?

This is an important criteria to look for when deciding what affiliate marketing program to use if you’re especially a beginner.  There are many programs that will offer their system and leave you on your own without checking in on your progress.

If you’re not a self-starter or are wary of affiliate marketing programs that don’t assist their affiliates, avoid these types.  Use affiliate marketing programs that provide sufficient information, training and affiliate support.  You will appreciate this extra feature in case you run into a bit of trouble later.

I recommend a training program for you to learn affiliate marketing properly from beginner to professional instead of scattered you tube videos or other sources across the Internet. It’s easy to follow using videos for very clear understanding.

Best of all it’s absolutely FREE for you to get started right now.


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SHOULD STARTING AN ONLINE BUSINESS BE EXPENSIVE

Should Starting An Online Business Be Expensive - www.mashuk.pro

Is starting an online business expensive?

I get this question asked by someone or another just about every day. And my answer starts off the same way – “Whether starting and growing your online business will be expensive or not will depend entirely on your mindset and expectations”.

In one of my previous blogs, I had already elaborated on why anyone should start an online business. So, there is no practical reason to delve into that further in this blog. Rather, it would be best to discuss the practical aspects and the costs associated with them as needed to run an online business.

It’s always the mindset, an entrepreneurial mindset, which will be responsible for the success of your online business and the costs thereof. As there are several types of mainstream online businesses, my focus here will be more affiliate marketing centric as that is my chosen model of online business.

The reason affiliate marketing resonates very well with me is that I do not necessarily prefer to create products to sell. Promoting products which are already available and getting a commission per sale or action suits me just fine. This mindset also allows me to find and promote offers rather quickly, whenever I want to.

In such a business model, I always leverage on certain tools to assist me to derive the best results and profitability. I would like to highlight here that I do not have any people related expenses in my online business. Rather, I leverage on several tools and automations to run my online business 24×7.

This has been one of my cornerstone strategies even before starting out. Such a strategy helped me to identify and select any products or services to promote, which would suit me the best.

Keep in mind that just like any business, keeping costs low at the beginning stage of your online business should be your paramount concern. It is highly unlikely that you will make any significant income right from the get go.

While many people do not use their own website for their affiliate business, I deem that to be a grave mistake. It tells me that these people are simply dabblers and not very serious at all about making money online. You will find all highly successful affiliate marketers have their own website, perhaps even several websites, to use as the base of their multiple types of promotions and to build their brand(s).

All it takes is a domain name and hosting to get started with. This cost doesn’t even compare with the enormous startup costs of a traditional brick and mortar business. Design and development of a website is becoming so easy these days as compared to a decade ago.

I do all the design and development work of this website all by myself. To do this, I use WordPress (which is free by the way) and some free tools/plugins. There are zillions of YouTube videos available for you to learn from on how to do this. As many of you know that I am not a coder or developer by any stretch of the words. Yet, here I am running a very successful affiliate business online.

Email Lists

The next aspect you will need to focus on is building an email list. In addition to your website(s), you will need to grow an email list over time so that you can market anything to the people who already knows you or your brand. The more you communicate to them and offer valuable content, the more they will be prone to buying something at your suggestion.

But keep in mind that your email list consists of real people and they must be treated as such. Most modern marketers I see these days tend not to treat them with such intentions and view them as a name on their list only. Whether your subscribers buy anything or not, they are your audience and you must treat them with respect and offer them value at every turn.

In order to build this email list, you will need to subscribe to an email autoresponder service. Some such services do have some free offers limited to the number of total subscribers in your list. There may also be some restrictions on how many emails being sent per month. You should explore this to find the service that best suits your business strategy.

Using the autoresponder, you can set up a series of emails, as campaigns, to be sent out at a predetermined intervals without you having to intervene with personally. For example, anyone who would subscribed to your email list will automatically get a welcome email regardless of what time of the day or night it may be. They will continue to receive your emails from the pre-set campaign at your chosen intervals.

I have found that most autoresponder services are not friendly with the affiliate marketers. Hence, the frequency of the emails you may sent may trigger them to stop your service without any prior notice. Also a point of concern is the amount of actual emails you sent out that would actually end up in the inbox of the intended recipient rather than their spam folders.

For my business, I had chosen to work with Aweber because of their reputation and reliability. It’s also very easy to use, even for a person like me. I never had a problem with them what so ever. Their delivery rate is also one of the highest in the industry. It is however a paid service from the start. They do offer a trial period for you to try out the service and cancel if you are not satisfied.

GetResponse is another reputable autoresponder service that you could look into.

I stress again that having an email autoresponder is a key tool to impact the profitability of any type of online business.

Webinars

Webinars are a very hot promotional tool these days used by all the top online marketers. While you can hold live sessions at some of the social platforms, it is best to organize them independently for Live Casting, Event Streaming and Webinar Broadcasting for maximum level of impact with your viewers. You can also record the session for future promotions.

I use WebinarJam. It’s packed with useful features such as private rooms, virtual whiteboards, live streaming, polls, live chat, autoresponder integration, analytics, etc. For my further promotions, I use the recordings of the live webinars afterwards on social media platforms to drive more traffic to my offers.

Holding regular webinar sessions is a great way to engage with your audience regardless of whichever part of the world they may live in. I suggest to hold regular webinar sessions to any type of online businesses and not just to affiliate marketers.

Affiliate Platforms

I always suggest to find the products or services to promote through a credible affiliate platform rather than signing up with any specific merchant directly. For a wide range of products and services for you to promote, I recommend ShareASale and CJ. My recommended platforms for info products are JVZoo, Warrior Plus and Clickbank.

Using such platforms are free of cost. Personally, I tend to sign up first for the products I intend to promote, even if it’s for a trial run, so that I could familiarize myself with it before I start to promote it. Often this way you will incur some costs but my advice to you will be to know the products first hand before you start to promote to your audience.

Marketing Your Affiliate Links

Marketing is a vast topic and I have already covered some popular ways in my previous blogs here. Yet, you will need to do a very critical thing before you start marketing your links. Whether you are promoting your own product links or affiliate links, your primary intention should be to always capture the email addresses of the visitors.

You will need to have an email capture form in a page where the visitors will enter their names and email addresses in order to proceed onwards to the actual offer page. Often these capture pages are called the landing page, bridge page, squeeze page, sales page, etc.

This can be developed with the help of certain free plug-ins if you are using WordPress. Just be sure that the plug-in integrates with whichever autoresponder you may be using. There are other service providers who can provide you with the bridge pages such as ClickFunnels, Builderall, TheConversionPros, etc.

Having captured the email addresses is simply the beginning of the marketing process. I had always said that there is a right way of doing things and just about hundreds of wrong ways of doing things. I discussed this in details in my e-book, How To Earn Riches Like A Super Affiliate.

You can download the e-book for absolutely free from this site and get the detailed information from there on this. No need to repeat all of that info here again.

One thing I will mention here as a reinforcement is that ideally there should be two types of affiliate programs you should be promoting. The first is a program that which gives you a monthly recurring income. The second should be a high ticket affiliate program which would give you a greater level of commission from every sale through you.

Marketing high ticket programs could take a bit of work but it certainly isn’t rocket science. There aren’t many such programs out there and finding the right one for you should be a priority level task.

Learning and Training

The one constant for any online business is that the learning never stops. You can always learn something new to improve your business and profits. You can always find some content at YouTube to learn from. However, you should have a way to learn how to become successful with your online business in a more methodical way. Bits and pieces of learning in YouTube is just that. All training should be done in a systematic way by credible sources with a proven track record.

I always recommend my 100 days challenge which has a lot of methodical tips and a systematic approaches for anyone who wants to fast track their learning while they also are able to earn. Give it a try for free today.

You should always set aside a budget for any training at least annually. You will always appreciate it and be rewarded by it.

In summary, it always boils down to your mindset. As you can see that there are certain absolute expenses involved to get started, yet there are some free options also. Somethings can be done very well using the free options while somethings should be absolutely done with proven tools.

Even from the very start you should always target a six figure income. As such, certain small expenses for some essential tools should be budgeted for even if your income hasn’t yet started. Investing into such tools will fast track the growth of your online business and create very profitable conversions.


If you found this post to be of some use to you, please take the time to share this post with your friends and also subscribe using the form below to receive all our updates, subscriber rewards and freebies delivered to your inbox.

You can also like and follow my Facebook Page here.

I do recommend an affiliate program for you to join, that shows you how to make awesome online profits from the comfort of your home working only a few hours a day. No prior experience necessary. Click here for the details and a video outline of the program.

Please also take the time to visit the sponsor of this post by clicking on the banner below.

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HOW TO LEARN AFFILIATE MARKETING THAT PAYS OFF

HOW TO LEARN AFFILIATE MARKETING THAT PAYS OFF - Mashuk.pro

I came across a question at Quora.com yesterday where someone was seeking to find any affiliate marketing opportunities where it would be absolutely free to join and yet be able to make lots of money.

Now, I always wondered of what is the actual intent behind such type of questions. Free to join vs. anyone being able to make ANY money are two very different things.

I know that we get bombarded with claims of overnight success with many so called free online marketing or affiliate programs every day. Many of these gurus claim that there is hardly any work involved and you could simply lay back and watch the profits in thousands of dollars roll into your bank account.

The reality of all affiliate marketing is the same as any other business whether online or not. It involves serious commitment, taking massive actions, dedicated involvement, precise business planning, dynamic marketing plan, well planned budgets, highly tuned strategies, flawless execution, etc. Simply put, you need to be able to see where you want to be in 3 years from start and know how to get there.

Let me be the one to tell you that there are no short cuts to a successful and sustainable affiliate marketing business. Sure you could make some money here and there, but it will surely not be at a sustainable level of income which you can count on every week or month.

These so called ‘get rich quick’ programs are what someone else’s dreams in which they want you to join into. So how would you know whether it’s the right path for your dreams and success?

Online Marketing Success - Mashuk.pro
Online Marketing Success – Mashuk.pro

The reality of affiliate marketing is that there are a few who were able to become filthy rich, some are successful as generally speaking and most are simply struggling.

This is a clear indication that most people are simply trying to grab for the next ‘shiny object’, while certain types of people are trying to take advantage of this fact.

They are hoping that someone else will in turn give them thousands of dollars of profits while they simply sit around and do very little or nothing.

Does this statement not sounds absurd to you? Well it certainly should.

Before proceeding further, let’s have a quick look at some of the common pros and cons of online/affiliate marketing.

The Pros of Affiliate Marketing:

  1. Low cost of entry while many are free to join
  2. You do not have to create your own products
  3. No inventory to maintain
  4. No products to ship or deliver yourself
  5. You can work from anywhere as long as you have an Internet connection
  6. Income can eventually be passive depending on your marketing strategy
  7. Can initially start as additional income

The Cons of Affiliate Marketing:

  1. Need substantial amount of traffic to generate any high ticket income
  2. A bad affiliate program can damage your personal credibility
  3. Zero control over the affiliate product, service, or how it does business
  4. Some companies may not pay you when your commissions become due
  5. The better the affiliate program, the higher the competition
  6. The sales and customers will always belong to the merchant even though you had referred that customer to the merchant

Falling into the many pitfalls of the affiliate marketing programs out there can only be avoided with due diligence on your part.

Some of the Key Things to Consider are:

  1. Before starting your online business, consider and learn all that is required to make the business successful. But I should state here that you should not wait until you have learned everything before starting your business. If you do, your business will never start. Rather break it up into steps to getting your business off the ground. Making profits right off the bat is a fantasy in most cases. A series of successful events will lead you to profitability. Think of Microsoft as they launch their products and will keep on providing updates at later stages.

  2. Always choose the right affiliate program. Consider buying their products and services to judge their processes before joining their programs. Remember, you will be sending your customers to the program and any bad experience will certainly damage your reputation.

    For example, I am an affiliate of NameHero and I use their hosting personally and I am comfortable with their level of service. They work very closely with me to resolve any issues and I proudly mention them here without any added interest. Your relationship with your affiliate program owners should be very similar.

  3. Be very clear on the financials such as terms of payments to you, frequencies, special conditions, etc. Also to keep in mind that you further negotiate any with them as you go based on your performance.

  4. Always be marketing. Utilize any and all traffic sources available to you free or paid to drive traffic to your offers.

  5. Start an email list. You will constantly hear that the ‘Money is in the List’. Your list will eventually become an amazing source of profits by marketing your promotions through it. Email lists are meant to be used in conjunction with an auto-responder system. There are free and paid versions of these for you to choose from.

  6. For certain promotions, consider using landing pages. They are most efficient in driving sales with this singular purpose. These days there are many options to creating landing pages even of you do not have your own website.

  7. Lastly, always monitor your campaign performances. It’s certainly worth it to monitor the stats everyday and tweak them as necessary to increase sales.

Understand that there are a few very good affiliate marketing programs to join out there. Leader of the pack may as well be Amazon. It’s absolutely free to become an affiliate at Amazon which gives you access to sell their zillions of products available online which would include your profit margins.

So the question here is that even if you sign up to a good and free affiliate program, how do you market the products well enough so that you could make a decent and sustainable income month after month?

Online Business - Mashuk.pro
Online Business – Mashuk.pro

Planning for Success

Naturally, you will need well planned business and marketing plans on how to go about making enough yearly/monthly profits based on specific sales targets. Hence, you will need to know how to manage these things the proper way. Otherwise, you are simply swimming around aimlessly and eventually drown.

For example if you decide to take the blogging route to promote your Amazon products, you will need to learn about domainshosting, WordPress, local SEO, on-page SEO, on-site SEO, meta tags, search engine ranking, landing pagesgetting traffic, keyword optimization, affiliate link trackingauto responders, sales funnel, back linking, copywritingcatchy headlines and so on and on.

Sounds like a lot of work? Well, it certainly is.

The good news is that when you have learned and  mastered how to do all that, it becomes a part of your regular work flow and will feel less and less like a lot of work.

As I had said always that there are no short cuts to a sustainable online business. It’s not going to be fast or without any great deal of effort.

My Recommendation

So here it is, my grand advice to anyone that wish to have a successful and sustainable online or affiliate business: “Invest in yourself first”.

All successful people have this one fact in common. They mastered their craft through diligent learning process which never stopped. In fact, they are always relentless about finding more and more things to learn relating to their business. They even study other successful people in their trade to learn their best traits.

Investing into yourself to take the time and effort to learn the best aspects of running your online business will certainly pay you back exponentially. Take the time to do this in the beginning rather than struggling with your online business throughout and eventually giving up.

Hope I have made my point clearly enough for you to take massive action starting right now.

Click here to browse through my go to online marketing resources marketplace which I had always used to teach myself properly.

You can get a truly game changing book on high paying affiliate marketing absolutely for FREE if you click here now.


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We do offer an affiliate program for you to join, that shows you how to make awesome online profits from the comfort of your home working a few hours a day with proper step by step training assisted by a live coach online. No prior experience necessaryClick here for the details and a video outline of the program.

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